latest hammer price
Auction lots
11
Houses
1
Last sold
90 days ago
Diageo - The Directors' Blend is a collectable Scotch whisky from Diageo - The Directors' Blend. Based on 11 recorded auction lots across 11 months of trading data, the current median hammer price is £70, with the most recent sale at £90. Over the trading window, prices have ranged from £42 (low) to £130 (high). Accounting for lot-to-lot variation, a realistic valuation range for Diageo - The Directors' Blend is £66–£114 (±27% around the latest sale).
Diageo - The Directors' Blend is a whisky distillery. Diageo - The Directors' Blend is a no-age-statement bottling.
Diageo - The Directors' Blend is a standard release without strong scarcity signals such as a single vintage, a long age statement, a single-cask outturn or a limited edition. Its secondary-market value is driven mainly by ongoing auction demand for Diageo - The Directors' Blend rather than by built-in rarity.
These are scarcity and demand signals drawn from the bottle's own attributes — they describe the bottle, not a prediction of future price. Not investment advice.
Latest sale
£90
24-month median
£70
24-month high
£130
24-month low
£42
Estimated value · likely range
£66–£114 ±27%
Auction hammers swing lot to lot with condition, fill level and timing. Treat this band — not a single figure — as the bottle's value.
Rare at auctiononly a handful of lots a year
Seen at auction
2 lots
Cadence
≈ every 183 days
Trend
▼ 33% vs prior year
Houses
1
Activity rank
top 39% of tracked bottles
Last seen
90 days ago
Across the auction houses wsky1 tracks.
| Month | Median | Lots |
|---|---|---|
| June 2026 | £90 | 1 |
| November 2025 | £50 | 1 |
| August 2025 | £42 | 1 |
| January 2025 | £75 | 1 |
| November 2024 | £50 | 1 |
| July 2024 | £60 | 1 |
| December 2023 | £47 | 1 |
| February 2023 | £120 | 1 |
| December 2022 | £85 | 1 |
| July 2022 | £130 | 1 |
| October 2021 | £70 | 1 |
Diageo - The Directors' Blend appeared in 2 auction lots over the last 12 months across the auction houses wsky1 tracks — rare at auction (only a handful of lots a year). That is down 33% on the previous year. That puts it in the top 39% by auction activity among the 30,758 bottles wsky1 tracks — most collectable bottles hammer only a handful of times a year.
The latest hammer price for Diageo - The Directors' Blend at auction is £90. Across the most recent 24 months of auction data, the median hammer price is £70, with a high of £130 and a low of £42. All prices are in GBP and exclude buyer's premium. Data is aggregated from major auction houses including Scotch Whisky Auctions, Whisky Auctioneer, and Bonhams.
wsky1 currently has fewer than 12 months of auction data for Diageo - The Directors' Blend, so a year-on-year trend is not yet computed. Recent hammer prices range from £42 to £130 (median £70).
Diageo - The Directors' Blend regularly appears at major Scotch whisky auction houses including Scotch Whisky Auctions (Scotland), Whisky Auctioneer (Scotland), Just Whisky, Whisky Hammer, and Bonhams. The current median hammer price is £70 (excluding buyer's premium). At most major houses, buyer's premium adds 24–28% on top of hammer for the buyer; sellers typically receive the hammer price minus a sales commission of 5–15%.
Diageo - The Directors' Blend has appeared in 11 recorded auction lots in our database, with a current median hammer price of £70. wsky1 provides hammer-price data for informational purposes only — not investment advice.
wsky1 ingests public auction results from major auction houses (via direct scraping of Scotch Whisky Auctions, Whisky Auctioneer, Bonhams, and Whisky Hammer, plus aggregated data from WhiskyHunter). For each bottle, we group hammer prices by year-month and compute the median price per month. The figures shown — latest £90, 24-month median £70 — are derived from this monthly-median methodology. All prices are hammer prices in GBP, excluding buyer's premium.
No. All prices on wsky1 are hammer prices only. Buyer's premium at major Scotch whisky auction houses currently runs at 24–28% on top of the hammer price. A bottle of Diageo - The Directors' Blend that hammers at £90 would cost the buyer approximately £113 all-in including buyer's premium.
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